Press Press
04th Apr 2012

UK-Searches for hotels in short and long haul destinations way below domestic levels

The great Easter getaway is pretty much here. News reports indicate over 370,000 passengers are expected to leave Heathrow Airport between Good Friday and Easter Monday, and 200,000 will pass through Gatwick. However, on the accommodation front, Greenlight's latest report covering search in the hotels sector throws up some interesting findings with regards to zones that pulled in the most number of hotel-related queries. Its more home than away!
Blog Blog
04th Apr 2012

Greenlight Research-UK: More than twice as many searches made for Hotels at home than abroad

Airports are braced for the Easter holiday rush as folk head home or take a flight of fancy elsewhere. More than 370,000 passengers are expected to leave Heathrow Airport between Good Friday and Easter Monday, and 200,000 will pass through Gatwick – all of which surely bodes well for the hotel trade. In fact, Greenlight's latest independent research covering the hotel sector, found that in January, the number of hotel-related searches made online by UK searchers totalled 2 million. Interestingly however, the majority of their hotel queries pertained to the UK.
Press Press
28th Mar 2012

Holiday searches up 42% with North America making the greatest gains

Searches for holidays online in January were up a massive 42% on November 2011 levels, according to the latest quarterly research from Greenlight .
Blog Blog
31st Jan 2012

Greenlight Research - London tops online searches for hotels

Of the 1.8 million searches made online for hotels in November 2011, London emerged as the most searched for location, according to the latest report, ‘Hotels Issue 10’, from leading digital marketing agency, Greenlight. Whether these were consumers making tentative early searches for accommodation ahead of the Olympics or looking to spend Christmas in the capital remains to be seen. Paris, Amsterdam and New York proved popular cities for those UK consumers looking for hotels further afield.
Press Press
31st Jan 2012

London tops online searches for hotels

Of the 1.8 million searches made online for hotels in November 2011, London emerged as the most searched for location, according to the latest report, ‘Hotels Issue 10’, from leading digital marketing agency, Greenlight. Whether these were consumers making tentative early searches for accommodation ahead of the Olympics or looking to spend Christmas in the capital remains to be seen. Paris, Amsterdam and New York proved popular cities for those UK consumers looking for hotels further afield.
Blog Blog
30th Jan 2012

Greenlight Research - Searches for holidays to Africa overtake North America and close gap with Europe

Online holiday searches totalled 3.1 million at the latter end of 2011 and the African continent saw a surge of queries far exceeding those for the Caribbean, Far East or South East Asia, according to leading digital marketing agency, Greenlight’s latest report ‘Holidays Issue 11’.
Press Press
24th Aug 2011

Top 10 holiday-related search terms revealed

Notting Hill Carnival is almost here and for those toying with the idea of getting away over the August bank holiday, ‘cheap holidays’, ‘holidays’ and ‘last minute holidays’ could well be the terms seeing a flurry of search activity on Google, if the most popular holiday-related search term trends in the U
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