Blog Blog
10th Feb 2012

Greenlight’s at Social Media Week, London, 15th and 16th February – Are you?

Social Media Week (#SMWLDN) London kicks-off next week from 13 – 17 February and we’re thrilled to be part of it. We’ve two hugely exciting panel sessions lined up. They’ll delve into the realms of augmented reality, the future of social and mobile shopping, payments and more. Joining the panels will be key industry leaders from Google, Kiip and Blippar and more. Lids will be lifted on trials and solutions, successes and failures too! Its free, registration's open although places are limited so you'll need to quick.

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Google , Mobile phone , and more...
Blog Blog
26th Jan 2012

What impact could Facebook make in search?

With recent news that Google is more forcefully entering the social realm by integrating Google+ into its results, what about Facebook? What impact could it make in search?
Research conducted by Greenlight found that 50% of Google users have clicked on a sponsored listing in Google at least once and equally, 50% of Facebook users have engaged with Facebook advertising to the same extent.

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Facebook , Google , and more...
Blog Blog
30th Jul 2007

Google plans search service for mobile content

Google Inc. is developing a new search service for cellphones that will help consumers find and buy ringtones, games and other mobile content as the Internet company pushes more deeply into wireless, people familiar with the matter say. Google already offers cellphone users a version of its popular engine for searching the Web. Now the company wants to go beyond just looking up Web pages, effectively becoming a gateway for finding and paying for mobile media content.

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Google , paid search , SEO , and more...
Blog Blog
30th Jul 2007

The search wars are going mobile

The telecom and Internet industries are colliding head-on in competition for control of the consumer mobile search business. Telecom carriers, handset manufacturers, publishers, directory and yellow pages companies, Silicon Valley giants and a gaggle of start-ups are squaring off to contend for the title of mobile search champion. Each is trying to convince marketers that it is the natural inheritor of mobile search.

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SEO , Mobile
Blog Blog
22nd Jun 2007

Online Marketing 2007 Survey Reveals Dramatic Increase in Online Spend

Commitment to online marketing spend has increased dramatically over the past year, according to the results of a survey carried out by the Online Marketing show (OMS), which takes place at the Business Design Centre, London on 26th - 27th June.

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paid search , SEO , and more...