Press Press
02nd Apr 2012

Almost 2 million searches for insurance products online, 62% for car insurance

UK consumers conducted over 1.9 million searches for insurance products online in January, 1.2 million (62 %) of which pertained to car insurance. By comparison, travel insurance and home insurance attracted a mere 25 % and 13% share, respectively.
Blog Blog
02nd Apr 2012

Car insurance searches soar at the expense of home and travel

UK consumers made close to 2 million searches for insurance products online and queries for car insurance were the most popular. This is according to Greenlight's latest report, 'Insurance Sector Report - Issue 11', which profiled consumer search behaviour on Google UK for home, travel and car insurance products in January.
Insurance Insurance
07th Mar 2012

Insurance Sector Report, Issue 11, January 2012

A 360˚ analysis of the most important search terms, trends and benchmarking data in the insurance sector. This report provides an exclusive snapshot of the search and social media market for your sector right now. From the size of your potential audience to the top performing companies, it’s all here.

Product focus: home, travel and car insurance.
Insurance Insurance
01st Oct 2011

Insurance Sector Report, Issue 10, October 2011

A 360˚ analysis of the most important search terms, trends and benchmarking data in the insurance sector. This report provides an exclusive snapshot of the search and social media market for your sector right now. From the size of your potential audience to the top performing companies, it’s all here.

Product focus: home, travel and car insurance.
Insurance Insurance
19th Jul 2011

Insurance Sector Report, Issue 9, July 2011

A 360˚ analysis of the most important search terms, trends and benchmarking data in the insurance sector. This report provides an exclusive snapshot of the search and social media market for your sector right now. From the size of your potential audience to the top performing companies, it's all here.

Product focus: home, travel and car insurance.
Press Press
27th May 2011

Online searches for Car and Travel insurance combined soar 86% on previous quarter

2.3 million searches were conducted online for insurance-related products in January this year - an 18% increase on the previous quarter, according to the latest quarterly research by leading search marketing specialist and technology firm, Greenlight.
Press Press
09th Feb 2011

Home insurance to see a surge in online searches

The number of searches made online by UK consumers for home insurance-related products is expected to rise in the early part of 2011, according to the latest independent research by leading independent search marketing and technology firm, Greenlight. The quarterly research uses industry data to identify 720 of the most popular search terms used
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