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Whitepapers
Search and Social Media Survey 2011/2012
Greenlight’s global “Search & Social Survey (2011-2012)” asked 500 people – from students, law enforcement professionals, medical staff, accountants, lawyers to the unemployed, how they engage with online advertising, search engines, and social networks, in order to glean insight into how...
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Event
Greenlight/Google Conference: The Buying Cycle
Greenlight recently co-hosted a conference with Google titled, The Buying Cycle. Watch the bite size chapters and hear what Greenlight and Google's experts have to say on the topics of Attribution, Bid Management, Google Wallet, Conversion, Online shopping and Demand Side Platforms...
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Webinar
Greenlight's SEO & PPC 101 Webinar
This webinar offers marketing and web professionals a complete overview of both natural and paid search marketing and demonstrates how these channels can help your business attract more customers online. Starting with the basics (How search engines work) we'll walk you through all the...
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Blog
Social Olympics: Are Non-Brand Sponsors Enjoying All the Glory?
We're using our own social media framework to study conversations about Olympic sponsorship, paying special attention to brands Adidas and Cadbury, to assess whether the Olympics are beneficial to the brands, and to what degree social media is driving those benefits. We're two weeks in. So...
Holiday searches up 42% with North America making the greatest gains
Online searches for Car and Travel insurance combined soar 86% on previous quarter
Car Rental – Search volumes for domestic and worldwide destinations down on previous quarter
Car hire in Spanish locations topped UK pre-Christmas searches
Car Hire Sector Report, Issue 8, January 2011
Product focus: generic terms, domestic and worldwide destinations.
Car Hire Sector Report, Issue 7, October 2010
Product focus: generic terms, domestic and worldwide destinations.
Car Hire Sector Report, Issue 6, July 2010
Product focus: generic terms, domestic and worldwide destinations.
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