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Whitepapers
Search and Social Media Survey 2011/2012
Greenlight’s global “Search & Social Survey (2011-2012)” asked 500 people – from students, law enforcement professionals, medical staff, accountants, lawyers to the unemployed, how they engage with online advertising, search engines, and social networks, in order to glean insight into how...
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Event
Greenlight/Google Conference: The Buying Cycle
Greenlight recently co-hosted a conference with Google titled, The Buying Cycle. Watch the bite size chapters and hear what Greenlight and Google's experts have to say on the topics of Attribution, Bid Management, Google Wallet, Conversion, Online shopping and Demand Side Platforms...
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Webinar
Greenlight's SEO & PPC 101 Webinar
This webinar offers marketing and web professionals a complete overview of both natural and paid search marketing and demonstrates how these channels can help your business attract more customers online. Starting with the basics (How search engines work) we'll walk you through all the...
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Blog
Social Olympics: Are Non-Brand Sponsors Enjoying All the Glory?
We're using our own social media framework to study conversations about Olympic sponsorship, paying special attention to brands Adidas and Cadbury, to assess whether the Olympics are beneficial to the brands, and to what degree social media is driving those benefits. We're two weeks in. So...
Press
Greenlight appointed to manage Search Marketing for Thomas Cook UK & Ireland’s travel portfolio
London, 30 March, 2010 - Leading travel company Thomas Cook UK & Ireland, has appointed award-winning independent specialist SEO and PPC consulting and technology firm Greenlight, to handle its SEO strategy.
Greenlight will manage Thomas Cook UK & Ireland's search engine optimisation (SEO...
Hotels
Hotels Sector Report, Issue 5, March 2010
Product focus: generic, domestic, short haul and long haul keywords.
Press
Back on the up – 31% rise in UK online Car Hire Searches since November
London, 23 March, 2010 - Online car hire search volume in January 2010 was up 31% on November 2009, reveals the latest report from leading independent specialist search engine optimisation (SEO) and pay per click (PPC) consulting and technology firm, Greenlight. According to the report, 'Car Hir...
Blog
The History and Evolution of Paid Search
Blog
How does the weather affect internet retail sales?
Press
Online job-related searches down 5 million
London, 10 March, 2010 - The number of job-related searches conducted online by UK consumers dropped by over 5 million between October and December 2009 reveals a new report by Greenlight, the UK's leading independent search marketing agency. 8.4 million job-related searches were made online in ...
Press
Greenlight wins New Look’s Integrated Search Account
London, 9 March, 2010 - Award winning independent search marketing agency Greenlight has been appointed by leading UK fashion retailer New Look, to oversee and manage its search engine optimization (SEO) and paid search (PPC)* account.
Initially appointed in August 2009, Greenlight took over New ...
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