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Whitepapers
Search and Social Media Survey 2011/2012
Greenlight’s global “Search & Social Survey (2011-2012)” asked 500 people – from students, law enforcement professionals, medical staff, accountants, lawyers to the unemployed, how they engage with online advertising, search engines, and social networks, in order to glean insight into how...
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Event
Greenlight/Google Conference: The Buying Cycle
Greenlight recently co-hosted a conference with Google titled, The Buying Cycle. Watch the bite size chapters and hear what Greenlight and Google's experts have to say on the topics of Attribution, Bid Management, Google Wallet, Conversion, Online shopping and Demand Side Platforms...
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Webinar
Greenlight's SEO & PPC 101 Webinar
This webinar offers marketing and web professionals a complete overview of both natural and paid search marketing and demonstrates how these channels can help your business attract more customers online. Starting with the basics (How search engines work) we'll walk you through all the...
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Blog
Social Olympics: Are Non-Brand Sponsors Enjoying All the Glory?
We're using our own social media framework to study conversations about Olympic sponsorship, paying special attention to brands Adidas and Cadbury, to assess whether the Olympics are beneficial to the brands, and to what degree social media is driving those benefits. We're two weeks in. So...
Press
Sports betting searches rise
Sports betting searches rise boosted by the World Cup and Wimbledon
London, 31 August, 2010 - Sports betting saw a notable increase in June giving casino, poker and bingo a run for their money. The latest report by independent search and social marketing agency Greenlight, 'Gaming Sector Report -...
Press
Web hosting service providers failing to pick up potential leads from search traffic
London, 26 August, 2010 - According the latest quarterly report by independent search marketing agency Greenlight, 'Web Hosting Sector Report - June 2010', UK-based consumers made over 926,000 searches in Google in June for web hosting services. However, of the 60 most commonly appearing and pro...
Press
Google’s ‘streaming’ search engine – impressive but that’s about where it ends
Google is supposedly testing a 'streaming' search engine which gives the searcher results even before they ask. Captured on video, the results pages can be seen to change according to the characters the enquirer types into the search box. Google literally updates the results whilst the searcher ...
Other
Real Estate Sector Report, Issue 3, August 2010
Report focus: generic lettings keywords, generic sales keywords, lettings by location and sales by location.
Blog
Get the most out of Ad Sitelinks
Blog
Net Neutrality
Press
Net Neutrality: What’s all the fuss about?
Search Engine Google and Verizon, a leading internet service provider and formerly one of the AT&T Bell companies, are close to finalising a deal which would facilitate Verizon's being able to speed online content to internet users more quickly, if the content's creators are willing to pay f...
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