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Whitepapers
Search and Social Media Survey 2011/2012
Greenlight’s global “Search & Social Survey (2011-2012)” asked 500 people – from students, law enforcement professionals, medical staff, accountants, lawyers to the unemployed, how they engage with online advertising, search engines, and social networks, in order to glean insight into how...
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Event
Greenlight/Google Conference: The Buying Cycle
Greenlight recently co-hosted a conference with Google titled, The Buying Cycle. Watch the bite size chapters and hear what Greenlight and Google's experts have to say on the topics of Attribution, Bid Management, Google Wallet, Conversion, Online shopping and Demand Side Platforms...
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Webinar
Greenlight's SEO & PPC 101 Webinar
This webinar offers marketing and web professionals a complete overview of both natural and paid search marketing and demonstrates how these channels can help your business attract more customers online. Starting with the basics (How search engines work) we'll walk you through all the...
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Blog
Social Olympics: Are Non-Brand Sponsors Enjoying All the Glory?
We're using our own social media framework to study conversations about Olympic sponsorship, paying special attention to brands Adidas and Cadbury, to assess whether the Olympics are beneficial to the brands, and to what degree social media is driving those benefits. We're two weeks in. So...
Press
LateRooms and Booking.com top Greenlight’s integrated search report for the hotel sector
London, 26 November, 2009 - The UK's leading independent search marketing agency, Greenlight, has released the latest in a series of integrated vertical industry insight reports, this time delving into the highly competitive hotel sector. The report focuses on paid search as well as natural sear...
Press
Greenlight study reveals SkyScanner and EBookers top Google flights search results for Q3 2009
London, 19 November, 2009 - Greenlight, the UK's leading independent search marketing agency, has released its latest integrated quarterly research for the flight industry. The most recent study covers Q3 2009 and consists of paid search as well as natural search analysis, to offer a fully inte...
Press
Kelkoo, Comet and Pricerunner top Greenlight's integrated search report for the white goods sector
London, 13 November, 2009 - Greenlight, the UK's leading independent search marketing agency has released its first quarterly integrated research report for the white goods sector, ' White Goods Sector Report - Q3 2009'. Each report consists of both natural and paid search data, to offer a ful...
Press
DirectLineHolidays and FirstChoice top Greenlight’s integrated search report for the holiday sector
London, 4 November, 2009 - Greenlight, the UK's leading independent search marketing agency has released its first quarterly integrated research report for the holiday sector. Each report consists of both natural and paid search data, to offer a fully integrated analysis. The report determines t...
Brown Goods
Brown Goods Sector Report, Issue 4, November 2009
Product focus: cameras and camcorders, DVD players and recorders, entertainment products, PCs and laptops and TVs.
Fashion Retail
Fashion Retail Sector Report, Issue 4, November 2009
Product focus: menswear and womenswear
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