Blog Blog
29th Nov 2007

Exploiting Universal Search – Part 3

Google Base is a database held by Google which allows webmasters to add lots of different types of content to it. The range of data types Google Base accepts is relatively broad and includes most popular types of structured data, such as Excel spreadsheets, XML files, PDFs and images.

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Google , paid search , SEO
Blog Blog
29th Nov 2007

Crossing the pond with your search engine marketing strategy

With the internet succeeding so far in keeping its promise to bring us all closer and break down geographical barriers to commerce, selling more to more people in more places has never been more possible. Search engine marketing (SEM) is perhaps the fastest, most cost effective and logistically friendly way to take advantage of this opportunity and extend your market reach into new countries and territories.

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Link Building , and more...
Blog Blog
29th Nov 2007

Top Search Stories - November 2007

After much speculation in recent weeks about the launch of the 'Google Phone', search giant Google has now unveiled its plans for the mobile space and it goes far beyond a simple handset. In a far more ambitious bid to realise the potential of mobile, Google, along with more than 30 of the world's biggest tech and mobile companies, including HTC (a handset maker), Motorola, T-Mobile and LG, has formed the Open Handset Alliance.

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SEO